Laura Jewett October 28, 2025
It might seem like January 2026 is a long way off — but when it comes to real estate, a strong game plan starts well before the “For Sale” sign goes up or the perfect home hits the MLS.
The Greater Phoenix real estate market continues to be dynamic and fast-moving. With inventory levels shifting, mortgage rates holding steady but still above the historic lows of the past few years, and buyers becoming more strategic, those who plan ahead will be in the best position to make confident, informed moves when the time is right.
Whether you’re buying, selling, or both, 2025 is the year to get your ducks in a row. Here’s why.
Most people imagine buying or selling as a 30-day sprint. In reality, the lead-up is what sets the tone for success.
Sellers often need 2–6 months to prepare a home for market — from repairs and updates to interviewing and meeting with top real estate professionals to strategically position and price your home. Your agent should also be able to help you determine which improvements to focus on, staging your home to best position it for sale as well as sharing top vendor contacts to help you get everything checked off your to do list.
Buyers benefit from 3–9 months of preparation to fine-tune financing, understand neighborhoods, and align their goals.
In today’s market, with interest rate volatility and shifting inventory, those who plan early have negotiating power.
Example: If you want to move in Spring 2026, your ideal planning window opens in late 2025. This gives you time to make updates, understand tax implications, and position yourself strategically.
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One of the biggest game-changers in 2026 will be financing flexibility. Even as mortgage rates stabilize, creative financing strategies are becoming increasingly important:
Early Pre-Approval: Securing pre-approval months in advance helps identify your true purchasing power. Lenders can then work with you to improve credit scores, reduce debt-to-income ratios, or explore loan programs that give you an edge.
Down Payment & Concessions: With more sellers offering concessions, buyers who understand these levers can structure competitive, cost-effective offers.
Refinancing Strategy: Many buyers are entering the market knowing they’ll refinance down the line if rates shift — planning this now helps you avoid surprises later.
Tip: Even if you’re not ready to buy tomorrow, speaking with a lender today can help you build a clear financial roadmap for 2026.
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For sellers, market-ready doesn’t happen overnight.
In Greater Phoenix, buyers continue to value turnkey, move-in-ready properties, especially in competitive neighborhoods. That means:
Completing deferred maintenance (paint, landscaping, mechanical updates).
Considering ROI-driven upgrades like energy-efficient windows, or refreshed kitchens and baths.
Coordinating with your real estate professional to prepare for and schedule professional photography, staging, and marketing so your home shines the moment it hits the market.
And here’s the kicker: Strategic listing dates matter. Many homeowners target the new year, early spring or pre-summer in our market for peak visibility — which means your prep work should be done months before that listing goes live.
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No one can predict the exact moment when the market will “peak” or “dip,” but you can position yourself to act strategically when opportunities arise.
Current trends in the Phoenix metro area show:
Gradual increases in active inventory, giving buyers more breathing room.
Steady but competitive demand in desirable neighborhoods like Scottsdale, Paradise Valley, and Arcadia.
Continued interest in new construction and energy-efficient homes, especially from out-of-state buyers.
Sellers who price strategically and prep well are still seeing strong returns and shorter days on market.
Instead of trying to “time” the perfect market moment, start your prep work now so you’re ready to move when the opportunity aligns with your goals.
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Real estate is about more than square footage — it’s about lifestyle. Start with your “why.”
Are you looking for a bigger home to fit your growing family?
Downsizing to simplify your life?
Moving closer to top schools, work hubs, or lifestyle amenities?
Leveraging equity to build a real estate portfolio?
Defining your goals now allows your real estate agent, lender, and financial partners to build a custom strategy — not just react when something pops up on the market.
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The most successful buyers and sellers don’t wait until they’re “ready” to call their agent — they start strategic conversations early.
A trusted real estate advisor can:
Provide neighborhood data and pricing trends.
Recommend trusted vendors for repairs, staging, and lending.
Create a customized timeline that fits your goals, not just the market’s rhythm.
Help you navigate new lending rules, down payment assistance programs, and opportunities to build equity faster.
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2026 may still be on the horizon, but the most successful moves are the ones that start months — or even a year — in advance.
By starting your planning now, you’ll:
Thinking about buying or selling in 2026? Let’s build your strategy now — so when opportunity knocks, you’re ready to open the door.
Until next time, stay inspired and keep discovering the magic of the desert.
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